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May
29

Selling Cellphones to the Gray Generation

Posted by Steve Levenstein in BLOGROLL, CREATIVITY, DESIGN, INTERNET, MEDIA

NTT Docomo Releases New Cellphone for an Aging Society

Society may be aging but the older generation still wants to enjoy the benefits of technology. Marketers like Japan's NTT Docomo realize this and their new Raku Raku ("Easy Easy") Phone Basic S cellphone brings hi-tech back to basics.

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